December 18, 1978 – Good News In Dallas

Dallas, Texas – After a weekend of anticipation, I really had no idea of what to expect out of my meeting with Sammons Communications.

Jim Whitson, President, jumped right in with enthusiasm. “You,ve really got something here,” he said after I finished my now-standard pitch. I began to feel the “industry buzz” was beginning to have an impact. “We’ll have to look at our channel capacity in each of our systems,” he said, “but if you make it happen, you’ve got a customer.” Now that was the most positive response to date.

Buoyed by this Jim’s enthusiastic statement, I quickly reported to George Conner at Getty Headquarters and left for Atlanta.

You catch up on the opening months of ESPN’s life at

You can read the whole story in Sports Junkies Rejoice – The Birth of ESPN. Order today and get your 25% Christmas discount at


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